Ask The Pros » coffee shop & cafe marketing

Filter

  • Search

Drink Profit Calculator
What does it really cost to
make those specialty beverages?

Ask The Pros is packed with great resources for the professional coffee industry.

Here we feature articles, guest interviews, specialized tools and more.
Have questions or ideas for topics not covered? We'd love to hear from you!
For full access to all Ask The Pros features, make sure you are logged into your account.

→ Ask the Pro's Q&A Page          → Training Material

Like Me, Follow Me: Using Social Media to Boost Sales

Kari Guddeck @ Barista Pro Shop
Don't forget to check out our Drink Profit Calculator. According to Facebook, there are over 500 million active users of its site and the average user is connected to 80 pages, groups, and events. That's a lot of people finding and managing connections to their favorite businesses, groups, etc online….and that only represents one social... Read More ⇒

Let's Talk Fair Trade!

Dan Olson, National Sales Manager @ Third Street Chai
Much has been made about Fair Trade coffee, which now represents about 7.1% of US specialty coffee sales (and 3.3% of total US coffee sales). But what exactly does "Fair Trade Certified" mean? And why are so many coffee shops opting to serve Fair Trade coffee? Fair Trade Certification verifies that the coffee you are serving (or buying) was grown... Read More ⇒

Going Organic

Kari Guddeck @ Barista Pro Shop
Coffee shops are leading the charge by meeting the demands of their conscience and customer requests by going organic. The organics industry is booming - here are some tips to get you started. There's a movement sweeping the nation, the globe. What may have started as an idealistic approach to food and eating existing only in isolated... Read More ⇒
Top
Welcome ! Remember that any order of $1750 or more qualifies for free shipping, and that you will receive at least a $50 rebate towards freight if you spend more than $750.